Every question here comes up while working through a checkup report. No jargon, no pitch — just what each thing is and when it’s actually worth doing something about. The first section is open to everyone; the rest unlocks with a free account, in English, Italian or Spanish.
Before anyone can book you, they have to find you - and decide, in a few seconds, that you look like a real, active business.
Reserve with Google lets someone book a table straight from your Google Maps listing or Search result, with no extra app or website visit. It's currently available in most of Western Europe, North America, parts of Asia and a growing number of African markets - not everywhere yet, so the checkup only recommends it where Google actually supports it in your country. Where it's live, it's close to a free win: it captures people who were already looking for you on Google and were one tap from leaving for a competitor's listing instead.
You need a bookable landing point somewhere - it doesn't strictly have to be a full website, but it does need to be more than a bio link. Instagram and Google Maps are where people discover you; without a website, digital menu or booking page behind them, that discovery has nowhere to convert. A single well-built page with a live menu and a booking button often does the job for a small independent restaurant.
Every booking or order that goes through a third-party app instead of you is revenue you paid a commission to give away.
Winning a booking once is the easy part - knowing who your guests are and bringing them back is where most independent restaurants have no system at all.
A free account gets you the rest of this guide in English, Italian or Spanish, your checkup report history, and a free 15-minute consultation call.
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